sell online

Easily populate your web store with toys. You have full control of the pricing and all product details, including toy safety information. (view our working demo website ) Your customers can shop comfortably with an attractive, secure, user-friendly one-page checkout.You’ll be able to collect payments and manage your shipping in the way that suits you best.

 Adding inventory to your site is easy.

  • Add toys from our huge database with as little as a single click.
  • Use the default categories and product details, or change them to suit your priorities.
  • Create products from scratch using a simple interface.
  • We can take a POS report and correlate it against our database of pre-processed toys, and upload the matching items for you.
  • We add catalog items from The Good Toy Group for our members who use that catalog, at no charge.

 Shopping on your site is easy.

  • Shoppers can browse by categories, manufacturers, ages, prices or FUNdamentals
  • The Toy Finder lets shoppers filter by the criteria you set up.
  • Search is robust, returning results based on relevance to the search terms.
  • You can create online coupons.
  • Shoppers can create a Wish List and share it with their friends and relatives.
  • You can set up “suggested” or “related” products for each toy.

 Checkout is easy, fast and secure. We provide you with an SSL certificate from Starfield as part of your membership.

  • 128-bit SSL web site security
  • $10,000 transactions warranty
  • Taxes are calculated for in-state shipping.
  • Flexible shipping calculators are provided and explained.
  • Shipping, handling, gift wrap and in-store pickup options are set by you.
  • Multiple pick-up locations are possible. (If you have more than one store, for example.)
  • Shoppers can create a personalized account, or use “guest checkout” without creating an account.
 Your STN eCommerce website membership includes web hosting with your own dedicated IP address and private Secure SSL Certificate. Private means this is your SSL certificate, and is not shared. Shared certificates are common, but less secure.

Your customers care about site security.

comodo-badgeSpecialty Toys Network has partnered with both COMODO security systems and Starfield Technologies to provide you with dynamic website verification with your own private SSL Certificate and Instant Verification Logo.

starfield-badgeBoth the SSL Certificate and the Instant Verification Logo are included in your STN Membership at no additional cost. 

The SSL Certificates include a $10,000 customers transactions warranty for complete shopper’s ease-of-mind.




Common SSL Security Questions

Fully validated

All Instant SSL products provide industry standard validation of both the domain name ownership and the legitimacy of the company as a legal entity. This is done even if the certificate is intended for internal use only and maximizes customer confidence in the security of the website. Without sufficient validation SSL certificates are simply encryption certificates, so weak validation undermines why a CA must be a trusted entity – why should companies pay for an untrustworthy certificate that consumers inadvertently trust?

Trusted by all popular browsers

Your browser ubiquity is a key element when choosing an SSL provider. Instant SSL is inherently trusted by 99% of the current Internet population. This makes Instant SSL as equally trusted as more expensive Certificates from Verisign and Thawte.

$10,000 warranty

We believe it is important to protect the end user. The $10,000 warranty insurance provided gives greater peace of mind to the customer.

 Here is a list of the payment processors we support.